Job Details

Director of Parent Engagement & Advocacy, Alpha - $200,000/year USD

Join to apply for the Director of Parent Engagement & Advocacy, Alpha - $200,000/year USD role at Crossover

Base pay range

$100.00/hr - $100.00/hr

LOCATION NOTE: This position requires on-site presence in one of the cities listed below, including local travel when necessary. Relocation support is provided. If leading families toward a fundamentally reimagined approach to education resonates with your sense of purpose, this position places you at the forefront of that transformation. Alpha operates outside the traditional school framework. Students complete their core academic work in two hours daily through AI-enabled applications. The remainder of their day is devoted to real-world competencies—public speaking, analytical reasoning, collaborative challenges, and meaningful project work. No conventional lectures. No filler assignments. Instead, expedited learning paired with top 1% national outcomes. This approach requires a reimagined parent partnership—and that is your domain. You will serve as the public face of your campus, spearheading enrollment growth, trust-building, and advocacy development. You'll deliver high-impact information sessions, cultivate meaningful community ties, and channel interest into waitlist expansion. Your responsibilities extend beyond recruitment. You will also function as the central resource for families across their entire Alpha experience—fielding concerns, fostering loyalty, and transforming parents into vocal proponents of the model. This is a role built on trust and autonomy, with measurable stakes. You'll be anchored at a single campus, primarily on-site, generating tangible results—not merely executing predetermined steps. If you are convinced that conventional schooling is failing students—and that an alternative exists—this is your opportunity to demonstrate it.

POSITIONS AVAILABLE IN THESE LOCATIONS:

• CA: San Francisco, Santa Barbara, Palo Alto, & Piedmont (East Bay)
• GA: Roswell (Atlanta)
• MD: Bethesda
• NC: Charlotte
• NY: New York City
• TX: Austin, Brownsville, & Houston
• WA: Kirkland (Seattle)

What You Will Be Doing

• Taking full ownership of the parent journey—from initial inquiry to sustained engagement—at a single campus.
• Conducting persuasive information sessions and individualized dialogues that transform interested parents into dedicated advocates.
• Acting as the principal contact for parents—addressing concerns, enhancing satisfaction, and ensuring each family feels acknowledged and supported once enrolled at Alpha.
• Establishing visibility and credibility through consistent on-site engagement, local collaborations, and purposeful outreach initiatives.
• Mobilizing parent champions to expand referrals and strengthen community influence.

What You Won't Be Doing

• Depending on scripted sales approaches or transactional communication methods.
• Transferring relationship responsibilities to campus personnel or assuming a passive position.
• Allowing organized parent coalitions to impose changes or weaken Alpha's educational framework.
• Operating remotely from behind a desk—this position is fully integrated into the parent and community experience.

Director Of Parent Engagement & Advocacy Key Responsibilities

Lead enrollment growth and retention at your assigned campus by managing high-trust parent relationships from initial outreach through sustained satisfaction and advocacy development.

Basic Requirements

• Currently live within commuting range of one of these campuses, or have confirmed willingness to relocate to: San Francisco, CA; Santa Barbara, CA; Palo Alto, CA; Piedmont, CA; Roswell, GA; Bethesda, MD; Charlotte, NC; New York City, NY; Austin, TX; Brownsville, TX; Houston, TX; or Kirkland, WA.
• Legally authorized to work in the U.S. without sponsorship.
• 5+ years of experience with families in educational outreach or enrollment.
• Exceptional verbal and written communication skills.
• Proven ability to earn trust and guide sophisticated decision-making.
• Deep belief in Alpha's accelerated, high-expectation learning model.

About Alpha

Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential. Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world. Alpha School is rewriting the rules of education. There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.